Snapchat launches 'Spotlight', a short video platform in India
Through the Spotlight feature of Snapchat, users can create 60-second short videos like TicTalk. Snapchat's Spotlight will compete with TikTok in addition to Instagram reels and other short video apps.
The social media app Snapchat has launched its new short video platform Spotlight in the Indian market. It is said that Spotlight will fill the shortage of the TikTok app that was shut down in India last year. Spotlight has also been made available to users in Brazil and Mexico along with India. Explain that Spotlight is already available in the US and other 10 countries.
According to a report, in January this year, the number of users of Snapchat's Spotlight was 100 million, or 100 million users. Through the Spotlight feature of Snapchat, users can create 60-second short videos like TicTalk. Snapchat's Spotlight will compete with TikTok in addition to Instagram reels and other short video apps.
According to an ET report, Snapchat has said that Indian users can also earn money from its platform. For this, the company has a fund of one million dollars per day, although the condition for this is that users must be at least 16 years of age and parents should be allowed to earn.
Let us know that after the ban of TikTok in India, many local short video apps like Spark, MX Takatak, Moj have been launched. Apart from this, Instagram has a reel and YouTube has also launched a feature called YouTube Shorts. Even Facebook has launched the short video feature.
